2018-09-20T21:09:00ZThe Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.
- The Adidas Yeezy Boost 350 V2 Triple White is scheduled to launch tomorrow, September 21, but Adidas is giving early access to pairs now.
- With the number of pairs in stock rumored to be upwards of one million, the release means everyone who wants a pair of Yeezys will finally be able to get them.
- In the past, Kanye West's sneakers have sold out instantly and fetched high prices on the resale market.
- Click here to gain early access to the Adidas Yeezy Boost 350 V2 "Triple White" release now.
After cutting ties with Nike and signing a major deal with Adidas in 2013, Kanye West promised that everyone who wanted a pair of his highly-coveted Yeezy sneakers would eventually be able to own them. But since the first launch in 2015, that's been far from the case.
While the rapper-turned-fashion designer has been able to release a fair amount of silhouettes and colorways with The Three Stripes, they've all sold out instantly.
The Adidas Yeezy Boost 350 V2, a model that was named the second most Instagrammed sneaker ever, has been the best-selling variation on the retail and resale market. If you weren't one of the lucky few to secure a pair on release days, paying hundreds or thousands of dollars more to a reseller was the only way to get a pair.
Now, Kanye West and Adidas are keeping their promise with the biggest Yeezy launch to date — the Adidas Yeezy Boost 350 V2 Triple White.
Originally released back in April 2017, the all-white sneaker is scheduled to return tomorrow, September 21, with stock rumored to be upwards of a million pairs. Adidas is so confident in finally being able to meet the demands of consumers, the brand is allowing a limited number of customers to buy pairs a day in advance. You'll have to sit in a virtual waiting room for a few minutes and see if your size is available, but if it is, you can purchase the shoes immediately.
The Adidas Yeezy Boost 350 V2 Triple White retails for $220. That might sound like a lot of money for sneakers to some people, but it's far less than what you'd pay for any Yeezy variation on the resale market.
If you aren't able to gain early access today, check back here tomorrow on release day for an updated product page.
Gain early access the Adidas Yeezy Boost 350 V2 Triple White launch now.
Amir Ismael Editor, Insider Reviews Amir Ismael is an editor for Insider Reviews, Insider's e-commerce branch of the service journalism team. As a collector of sneakers and fashion, Amir is passionate about all things related to style. He's covered everything including the industry's shift to producing more sustainable clothing, the most comfortable loungewear, all of the best places to shop for affordable business casual attire, and more. He's used his expertise in footwear and the footwear industry to review all kinds of shoes from sportswear giants, well-known casual brands, and startups. Amir's coverage also includes eyewear, watches, and grooming products like electric razors and men's skincare. Since the beginning of the coronavirus pandemic, Amir has led Insider Reviews' face masks coverage with thoughtful recommendations based on CDC guidelines, expert opinions, and his own testing. During his time at Insider, Amir previously handled deals of the day coverage, and worked as a generalist writing hundreds of reviews ranging from phone cases and headphones to bed sheets and blenders, and has also covered major shopping holidays including Amazon Prime Day, Black Friday, and Cyber Monday. Before joining the Insider Reviews team in 2017, worked as a freelance writer for Complex Sneakers and Sole Collector where he contributed to daily sneaker news and release dates, feature-length articles, and interviews with artists, designers, and athletes. Amir graduated from William Paterson University in 2015 with a degree in journalism and public relations. Say hello to Amir at aismael@businessinsider.com or on Instagram @amirjismael. Learn more about how our team of experts tests and reviews products at Insider here. Learn more about how we test style and beauty products. Read more Read lessYou can purchase logo and accolade licensing to this story here.
Disclosure: Written and researched by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we may get a small share of the revenue from the sale from our partners. We may receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising team. We welcome your feedback. Email us at reviews@businessinsider.com.
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